Blog – FSG

Why you should tell your marketing manager to switch to video ads

Some basics to cover… When it comes to social media creatives you probably have heard the terms engagement rate, click-through rate, quality ranking etc. many times. Good creatives not only make users take the action the advertiser set as a goal,...

13 May 2022

Blog News Updates

Launch of Belgian fashion brand Xandres

Happy Launch-day Xandres!We’re super thrilled to finally tell you what we’ve been working on with the Belgian fashion brand Xandres. Elegance, self-determination, strength: this is what Xandres fashion has stood for – since 1968. A brand that sells affordable luxury for...

25 February 2022

Blog News Updates

10 years FSG Berlin

2022 is a special year for FSG BERLIN. Exactly 10 years ago Ruurd van der Weide founded FSG with the goal to help international brands grow in Germany. So we are more than thrilled to celebrate our 10 year anniversary this year. We are...

24 January 2022

Blog News

First Paula’s Choice Christmas Market

On the first Advent weekend we opened the doors to the very first Paula’s Choice Christmas Market in Berlin. 🎄🎁✨ We invited press, media and content creators to dive into the wonderful world of skincare gifting products. Next to Glüh-Wine and other...

15 December 2021

Articles Blog News Partners

FSG Podcast Ep. 8 with Noor van Boven

Recently we had Noor van Boven at the FSG BERLIN Podcast. Via TomTom, Soundcloud and N26, she now invests in start-ups herself. Noor’s USP: human resources at fast-growing companies. For example, she led the growth of N26, hiring an average of 150 people per...

1 November 2021

Xandres and FSG team up to introduce Belgian fashion in Germany

Blog News Updates

Xandres and FSG team up to introduce Belgian fashion in Germany

BERLIN – FSG and Belgian fashion brand Xandres have agreed on a collaboration and will together work on introducing the Xandres brand to German women who love high quality fashion from Belgium. ‘We really want Xandres to become an international...

28 October 2021

Studio Noos makes parenting fashionable in Germany

Blog News Partners

Studio Noos makes parenting fashionable in Germany

Last week FSG welcomed Studio Noos at our office in Berlin. Founder Marie-Claire van der Steen, Stephanie Mutsaerts and Pascal Ummels kicked off the collaboration with FSG by getting to know our team, telling the story behind Studio Noos and...

12 October 2021

Sparkles (Pretty Orange) and FSG team up

Blog News Updates

Sparkles (Pretty Orange) and FSG team up

In September Sparkles kicked off their collaboration with FSG by visiting us in Berlin. Sparkles (Pretty Orange in Germany) has been active in the Netherlands and Belgium since their start in 2011 will now bring their beautiful cards and personalizable...

1 October 2021

Blog News Team

FSG has a new shareholder

Congrats to our CMO Kristin Lüpken, because after what felt like putting a 1000 signatures on all sorts of difficult legal documents, Kristin became a shareholder of FSG. Kristin Lüpken started as Head of Performance Marketing in 2016 at FSG. She...

7 August 2021

Blog News

Millennials drive D2C sales

The pandemic has triggered a literal e-commerce boom. But did you know that the direct-to-consumer sales and cross-border commerce in particular have grown disproportionately, mainly due to the target group of millennials. Millennials as well as Gen Z are not...

4 August 2021

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Category: Blog

Why you should tell your marketing manager to switch to video ads

Launch of Belgian fashion brand Xandres

10 years FSG Berlin

First Paula’s Choice Christmas Market

FSG Podcast Ep. 8 with Noor van Boven

Xandres and FSG team up to introduce Belgian fashion in Germany

Studio Noos makes parenting fashionable in Germany

Sparkles (Pretty Orange) and FSG team up

FSG has a new shareholder

Millennials drive D2C sales

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